Banner Ads

How do you walk the fine line between getting a user’s attention and avoid being annoyingly intrusive?

I believe that when an ad is beautifully crafted, it lifts it above ‘another advert’ to something that is intriguing.

Medidata

Alexion: Rare Disease Café

I created this set of animated gifs frame-by-frame in Illustrator and Photoshop, to give them a slightly low-tech, stop-frame quality.

Another Banner Ad for Alexion

Boehringer Ingelheim: Static Ads